Consumer Markets

Embrace smart technologies and applications to win, serve, and retain customers

Consumer markets continuously utilise digital technologies to create new sources of value for customers and increase overall operational agility. At PwC, our retail professionals leverage their experience and bring you digital solutions with world-leading technologies to help you meet consumer demands while seizing new growth opportunities.

Consumer markets continuously utilise digital technologies to create new sources of value for customers and increase overall operational agility. At PwC, our retail professionals leverage their experience and bring you digital solutions with world-leading technologies to help you meet consumer demands while seizing new growth opportunities.

Explore our Solutions

Anti-counterfeiting with PwC's Traceability Solution for Luxury Products

Our Traceability Solution combines blockchain with professional services to help your businesses mitigate counterfeit risks and improve overall brand recognition.
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Digital Transformation for Travel and Tourism Omnichannel Commerce Solution

The travel and tourism industry faces many business and operational challenges that digital transformation can address and improve.
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Blockchain Traceability Solution for Food Safety

Food safety risks are increasing at an unprecedented rate due to changes in the environment, agricultural practices, and food production,
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Traceability Solution to Advance Sustainability with Blockchain Technology

As young consumers become key drivers for global luxury sales growth, the expectation for aligning luxury brands with consumer values has become further heightened.
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Blockchain Traceability Solution for Textile and Clothing

As living standards improve, consumers demand transparency on prices, places of origin, raw materials, environmental practices, and ethical working conditions.
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Artwork Circulation Solutions

There are various vulnerabilities in the art industry including, imprecise authentication, lack of transparency, complicated distribution channels, and transaction risks.
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